Fr« Ginette Ny » originated the concept of Contemporary Jewelry and created a world where each woman can invent her own modernity, made of a subtle balance of achievements, emotions, and sensuality.

Frédérique Dessemond is the creator of « Ginette Ny ». 

3She was born in Marseille in the South of France and grew up in « la Cité Radieuse » an architectural complex designed by French architect Le Corbusier known for minimalism and pure geographical lines. After studying art history in one of the best schools in France, she won the green card in a lottery and moved to New York in 1999. In 2002 she started the story of GINETTE NY and launched her first collection: foremost sold in the streets of Nolita, quickly catches the eye the buyer from Calypso, a fashion and jewelry store in New York City.



Her signature? 

A delicate line of gold monogrammed necklaces, that most women envy terribly. And it does not take too long to fall in love with the baby diamond purity necklace, a rose gold chain set with a flower design inspired by the infinity sign and paved with glittering diamonds.2

Her concept ?

Pure materials and natural stones, architectural and design inspiration, luxury of simplicity, purity of shapes, the collections are the reflection of a unique artistic expression. New vintage inspiration, sensual experience, Paris-NYC lifestyle. A connection between jewels and skin, like an extension of oneself, an opportunity to show your unique personality. An unique DNA in the world of contemporary jewelry. The full collection includes delicate bangles, sparkling drop-down earrings, tiny studs and pendants, bringing retro charm to your every outfit.


When she first started 15 years ago, « Ginette Ny » was one of the first jewelry brands offering a variety of fine pieces made of solid gold crafted in the most delicate way. As a matter of fact, she exclusively worked on gold, not even setting diamonds or any other gemstones. Through « Ginette Ny » Frederique Dessemond offered women an alternative between costume jewelry and high jewelry. Years passed and fine jewelry brands saturated the jewelry market offering way too many options to a clientele that once did not know where and what to buy. As a revival of the brand, « Ginette Ny » was re-launched this summer, introducing new materials and stones, such as diamonds, rose gold, onyx and pearls. A subtle balance between luxury and understated pieces, vintage inspiration and pure lines.


Frédérique Dessemond :

« At the origin of the contemporary jewelery concept, « Ginette Ny » aims to offer women an everyday luxury, a gold skin jewel, contemporary and timeless ».

My Ginette Ny favorite ?

"I love all the black ceramic and rose gold series, the contrast between the warmth of the rose gold and the sleekness of the ceramic gives a very modern feel to those pieces."


7f533b0af3066da5eda5394631a0d29fAfter New York in 2007 and Paris in 2015, Frédérique Dessemond opened her third shop in St Tropez. Ginette Ny’s jewelry shop is staged as a « jewelry bar » concept, enabling customers to a78bb57c90b51d3a23fc37066038e040discover the collections in a casual and personal way.

Copyright all photos: Ginette NY


Read 494 times
Charlotte - Style & fashion

Bonsoir, my name is Charlotte. My mother, ex-model for Saint-Laurent, is American but I’ve lived in Paris since I was 4 years old. Since my mother was often abroad for fashion shows, my French grandmother, a dressmaker for Chanel, taught me the way to become a real Parisian. Today, I’m a wedding-planner and my husband directs a famous fashion magazine. I don’t have to tell you that I have a front seat at all of the fashion shows and I’ve developed a good general culture about fashion. Although I’m the personal shopper for my friends, my strong points are marriage and elegance.

Make sure you enter the (*) required information where indicated. HTML code is not allowed.

carita-orizzontale    vancleef-orizzontale



Edizione Italiana

Edita da RIZZOLI, Sophie la Parigina è una guida di stile moderna su PARIGI. Illustrata dai disegni di Alessandra Ceriani, completata da un elenco degli indirizzi preferiti dalla parigina e arricchita di ricette gastronomiche.


English Edition

Published by RIZZOLI New York, Sophie the Parisian'sis a modern life style guide about PARIS. Illustrated with color drawings, complemented by a list of Parisians' favorite locations and enriched with gastronomic recipes.

By continuing to use the site, you agree to the use of cookies. You can change this and find out more by following this link.